VIRALBY is a platform for rapidly growing your sales. Users complete simple marketing tasks (such as creating and publishing reviews, posts, and stories about your company), earn points, and exchange them for real benefits from your brand. It’s an effective and convenient tool for creating and launching user engagement campaigns to promote your business, create and distribute relevant content, and drive word-of-mouth and public recommendations. The platform allows you to maximize your audience’s promotional potential with a clear logic and interface, effective motivation, automated routines, and transparent analytics.
You create marketing tasks for users (using templates or from scratch).
Users perform them—publish posts, shoot videos, write reviews, etc.
They send links or screenshots of their work as confirmation—you or the AI checks the completion.
For high-quality tasks, users receive a reward denominated in the platform’s currency, VIBY.
Users spend the points they earn on your benefits: discounts, gift cards, products, and bonuses.
You get waves of organic content, traffic, and mentions—and it all scales.
You encourage specific user actions that you describe, rather than abstract “invitations” with unpredictable results.
The user receives an instant reward —they don’t have to wait for someone to buy something. This motivates users to engage regularly.
Much more flexible and understandable : you formulate what the user needs to do and what the requirements are.
Online stores (Shopify, WooCommerce, Amazon, Etsy, etc.)
Apps (especially subscription or freemium ones)
Tourism, eLearning, fintech, local business
Brands looking to boost their social media presence or reviews
This workspace is for managing promotional campaigns and marketing tasks related to the promotion of a specific business unit with its own dedicated website. All tasks, campaigns, users, and VIBY are managed within this specific Workspace.
A campaign is a group of tasks and benefits united by a common goal (e.g., a promotion, a local launch, or audience outreach in a specific market). Within a single Workspace, you can create multiple campaigns with different goals, formats, and audiences. You can launch:
Main campaign – visible to everyone, always active
Timed campaigns – with start/end dates
Targeted campaigns are visible and accessible only to users with a special access code.
This is a specific action that the user must perform: leave a review, make a post, shoot a video, etc. Each task includes:
Title and description
Platform (e.g. Facebook, Instagram, Reddit)
Content type (article, comment, story, photo, etc.)
Requirements (word count, keywords, link availability, etc.)
Instructions and tips for completing the task
The value of the task is expressed in VIBY (assigned by the task creator)
This is a reward that users can receive by exchanging their earned VIBY. Available benefit types:
Discount coupon (%)
Gift card (fixed amount)
Free shipping
Any of your products, services or bonuses (Item)
VIBY is the platform’s internal currency. They determine the value of tasks and benefits. As a brand, you award points to users for completed tasks. By completing your tasks, users earn VIBY and spend them on your benefits. Everyone benefits, and everyone is happy.
When you create a Workspace in VIRALBY, you automatically get a Primary Campaign —it’s active indefinitely and available to all users. You can also create additional campaigns manually:
Name the campaign
Select a format (perpetual, scheduled, limited access)
Add tasks and benefits
Define access rules for your campaign for users (targeted campaign or public)
If in
You can make a campaign:
Public —it will be visible and accessible to all your users. Anyone can freely register and become a member.
Targeted — it will only be available to users who enter a special Access Code. The Access Code is generated when creating a targeted campaign, and you can issue this Access Code only to users in your target group for that campaign. This is useful if you’re running a task targeted to a limited audience (for example, by region, partner channel, or among your own customers).
In the campaign settings wizard you can:
Set a start and end date (or leave the campaign indefinite)
Automatically hide campaign upon completion
Yes, one Workspace can contain:
1 main campaign (permanent)
And an unlimited number of additional permanent, temporary, public, and targeted campaigns. This provides flexibility: for example, you can simultaneously promote product A in the US and product B in Europe with different sets of tasks and rewards. You can also create separate campaigns for different language groups of users, or to promote different brands or products.
A task is a specific action a user must complete: write a review, publish a post, shoot a video, create a story, post a comment, etc. For completing the task (after verification), the user receives Points, which they can then exchange for benefits.
Tasks vary by content type or activity and platform:
Content types in the task are automatically synchronized with the capabilities of the selected platform.
You can create a task through a special wizard in a few steps:
Select the task type and platform
Write the Title of the task and a Description of its essence
Define quantitative and qualitative requirements
Add tips and recommendations for performers
Set the reward amount for completing the task (VIBY)
The wizard simplifies task creation:
Choose a platform and type of action
The system suggests relevant requirements for the task
You set the parameters (for example: “comment at least 50 words”, “mention brand XXX”, “get at least 10 likes”)
The entire structure is generated automatically, which simplifies both creation and verification.
Yes. You can fill out a short questionnaire about your business and campaign goals —the AI assistant will generate 5 ready-made tasks:
With the right type of content
With a relevant platform
With pre-selected requirements
With the correct price and instructions
These are the conditions that published content must meet. For example:
Must be at least 50 words
Mention the brand “YourBrand” in the text
Add the hashtag #BestCookie
The post must receive at least 10 likes.
Requirements can be:
Select from the catalog of standard requirements
Add your unique requirement
Instructions are tips for the performer to help him better understand:
What style and what exactly should I write about?
How to complete your assignment faster and easier
What’s the best way to format a post or video?
What is best to avoid when performing a task?
For example: “Write in a friendly manner, imagine that you are recommending it to a friend”, “You can joke about the taste or unusual shape”.
You determine the number of points the user will receive for completing the task. Typically, the more difficult the task, the greater the reward the performer should receive. Recommended logic:
Comment/review – 100-200 VIBY
Post/story – 200–500 VIBY
Video/article — 500–5000 VIBY
Yes, you can specify:
How many times can one user fail a task and send it to you for review?
Whether to allow recurrence (daily, weekly, etc.)
A benefit (or reward) is what a user receives in exchange for earned Points. Benefits are the key motivating factor for completing tasks.
These 4 types cover 90% of scenarios for e-commerce, SaaS, EdTech, Fintech, and other niches.
📦 There are three possible main mechanisms:
Option 1: You upload your own list of codes into the system (for example, generated in Shopify, Yotpo, Klaviyo, etc.)
Option 2: We generate a universal code for you (if technically possible)
Option 3: For the reward item, you can manually provide a link, form, or manager contact information.
The user sees:
Benefit image
Title and description
Number of Points required to obtain
Limitations and validity period
The [Get] button
After receiving:
The system will provide a promo code and a link where you can exchange this promo code.
The information is sent to the user’s personal account.
Yes, but with restrictions:
Quantity, timing and availability are subject to change.
The type and already issued codes cannot be changed.
VIBY is the VIRALBY platform’s internal currency. You assign a VIBY reward for each task. After completing the task and verifying it, the user receives these VIBY, which they can then use to access benefits.
Pricing depends on the complexity and type of content. Recommended price ranges:
💡 You can always assign a custom value. The minimum is 50 VIBY.
Basic binding: 1 VIBY ≈ $0.01 But this depends on the tariff plan and country. At the start:
You purchase VIBY packages to top up your campaign balance, for example: 5,000, 10,000, 25,000
The larger the volume, the lower the price per VIBY.
Go to the “Balance” section
Choose the right package
Pay using a convenient method (card, PayPal, invoice)
Points are instantly credited to your balance.
Each campaign has its own VIBY balance.
You can distribute VIBY between campaigns
When the limit is reached, you will receive a notification
You can set up auto-replenishment or top up your balance manually.
After a user completes a task (for example, leaves a review or publishes a post), they submit the result to the client (campaign manager) for review. Typically, this involves:
Link to content (e.g., link to a Facebook post, TrustPilot review, YouTube video, Medium article.)
Or a screenshot of the publication (for example, a screenshot of an Instagram post, a review on Google Play, etc.)
You can choose one of two modes:
You (or your team) go to the campaign dashboard and see all incoming “Review Requests”
See the contents of the task
Compare with the requirements
Click “Accept” or “Reject.” If rejected, add a short comment about the reasons for rejection (for example, “No brand mention”).
VIRALBY can enable automatic task checking via its AI assistant :
Your requests are processed by AI
User content is analyzed and checked for compliance with the task requirements.
AI provides a verdict and a brief comment
You can leave the automatic check as final or set it to “preliminary” status, with the option of manual confirmation.
🔁 Automatic verification is especially effective for bulk tasks and standard requirements (e.g., text length, presence of branding, hashtags, links, etc.)
The user receives a notification and the reason for the refusal.
The task can be repeated if it is allowed in the settings.
VIBY are not awarded
The user immediately receives VIBY on their balance
The request moves to the “Accepted” status.
You can see statistics for this task.
There are two types of users on the VIRALBY platform:
Your team consists of employees/managers who manage projects, create campaigns and tasks, create and configure benefits, and monitor progress.
Campaign participants (users) are task performers who earn VIBY and receive your benefits.
An access code is a way to make a campaign accessible only to selected users. It’s typically used to access targeted campaigns. You create a campaign → specify that it’s accessible only with an Access Code → distribute the campaign link and the access code to your target audience (via email, in communities, chats, etc.) .
Yes, VIRALBY has an open REST API :
Project and Campaign Management
Creating/updating tasks
Checking and verifying executions
Benefits and Points Management
Connecting custom frontends and CRM
Documentation is available upon request.